Mark your calendars, individuals. Sigma has printed a YouTube Premiere placeholder video teasing the launch of recent merchandise on August 4, 2021.

No further data is shared within the placeholder picture, nor within the video’s description, however the plural ‘merchandise’ suggests it will likely be a couple of accent, digital camera or lens.

In accordance with L-Rumors, at the very least one product it expects to be introduced is a brand new 150–600mm F5–6.3 DG DN lens. Whereas the rumored lens stays beneath wrap, formally, Sony Alpha Rumors (a sister web site of L-Rumors) managed to get its palms on a leaked product picture, which seems to point out off the zoom ring and tripod collar of the tremendous telephoto zoom lens.

In accordance with the graphic, the announcement video will go dwell at 8am (EDT UTC -4) on August 4, 2021.